Fundraising and institutional advancement : theory, practice, and new paradigms
2014
Series Editors' Introduction Preface Acknowledgments Chapter 1: Fundraising: Theories of Motivation for Giving Chapter 2: Grounding Institutional Marketing in Theory Chapter 3: Boards of Trustees and Philanthropy Chapter 4: Leadership for Philanthropy Chapter 5: Youth and Student Volunteerism and Philanthropy Chapter 6: Social Identity and Philanthropy Chapter 7: Conclusion: A Call to Advance the Field of Advancement Research Appendix A Appendix B Bibliography Index
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