Proposal of a Method for Promotion of Pro Environmental Behavior with Loose Social Network

2011 
Recently, environmental and energy problems, which are typified by global warming, have grown into serious problems. In Japan, CO2 emission of residential sector however is relatively at high level. Consequently, decrease of CO2 emission by Pro Environmental Behavior (PEB) in households is necessary. The purpose of this study is proposal of a method for promotion of PEB in households, which consists of (1) presentation of appropriate PEB depending on place and time and (2) loose social network of PEB footprint communication using portable devices (iPhone). The proposed method was practiced in a Japanese home with a participant. From the result, we confirmed that the proposed method promote PEB through the experiment. Other experiments with several participants and long periods are planned now because the experiment had only one participant and the period of the experiment was too short to confirm continuance.
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