GRAMOFONSKE PLOŠČE IN NJIHOVE LABELE GRAMOPHONE RECORDS AND THEIR LABELS

Prve labele plosc z 78 obrati na minuto s slovenskimi posnetki so bile med prvimi produkti moderne množicne kulture z napisi v slovenskem jeziku. Kljub njihovi standardiziranosti velika jezikovna in oblikovna variantnost zapisov odsevata strategije gramofonskih založb, povezane s sirsim družbenozgodovinskim dogajanjem in zahtevami tržisca. *** The first labels on Slovenian recordings on 78 rpm records were among the first modern mass-culture products written in Slovenian. Despite label standardization, language differences in the label texts reflect gramophone companies’ strategies associated with the broader socio-historical milieu and market demands.