Лексико-стилистические средства в англоязычных автомобильных слоганах

Tsiareshchanka V. А. Lexical Stylistic Devices in English Autoslogans. The paper deals with the peculiarities of lexical stylistic devices of enhancing expressiveness in the modern autoslogan. Attention is drawn to the frequency of the use of these means in English, and it is explained why particular kinds of lexical stylistic devices are more common than the others.