Empirical Study on Proactive Personality and Entrepreneurial Intention of Full Time Mother

In the era of the Internet and e-commerce, some full-time Mothers open online business has achieved some success. It makes more full-time Mothers to initiate the idea of entrepreneurship. To help full-time mother to make rational decisions, in this paper, through literature retrieval and questionnaire survey, investigate 100 full-time mother proactive personality, entrepreneurial attitude and entrepreneurial intention. By SPSS data analysis, it get the active personality entrepreneurial attitude have positive correlation on the entrepreneurial intention. Research clearly provides the reference of business or individual career development for a full-time mother.