The potential of Tourism in border destinations: A study of Jammu and Kashmir

This study aims to examine the tourism potentials in the border destinations of Jammu & Kashmir (JK the living standard of local inhabitants is low and employment opportunities are few which means that tourism is not developed systematically in these border destinations of Jammu and Kashmir. There is thus a huge need to promote tourism education among the locals and also to develop a rudimentary tourism infrastructure in the respective areas of J&K. Keywsord: Border tourism, border destinations, Jammu, Kashmir valley, Ladakh.