Att söka jobb med webbaserad portfolio : Hur arbetssökande bör gå till väga för att bygga en webbaserad portfolio som motsvarar potentiella arbetsgivares förväntningar

Purpose – The purpose of the study was to provide job seekers in the trade of graphic design and web development an idea of how a web-based portfolio should be designed to meet the expectations of potential employers of the industry.Method – The study used two main methods. The first method was a quantitative survey with job seekers currently studying. The second method was a qualitative survey with potential employers of the industry.Findings – Results of the collected empirical data and literature shows that a portfolio is incredibly important in the process of applying for a job in the industry for graphic designers and web developers. The result showed lots of important factors that jobseekers should consider when designing a web-based portfolio. These factors are summarized as an annex of guidelines in the report's final.Implications – The study is based on empirical data gathered from the authors surrounding district, Jonkoping, which created a specific selection based on a geographic location. All of the interviews were planned to take place at the selected company’s facilities. However, one of the interviews was conducted through e-mail, which may have influenced the responses from that specific company.Limitations – The main limitation of the study was the time frame. Considering the six interviews and the extensive survey, we spent a lot of time analysing and compiling the collected data. The study was also limited to web-based portfolios. However, the interviews showed details that would have made it interesting to look at a bigger picture regarding the process of job seeking. The study was, nevertheless, focused primarily on the design of the portfolio.