Research on the Model of Enterprise Full Property Management Based on Value Chain Theory

According to the theory of value chain, this paper builds the “full property management” value chain model, analyses the value-added system of the “full property management” value chain, and researches the value-added contribution to the property management companies as well as other activities on the value chain. At last, proposing the optimized value chain’s countermeasure by implementing value chain management, which provides a reference for the win–win of property management companies, developers, property suppliers and owners.