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The Influence of Usage Situation and Discount Levels of Mobile Coupons on Consumers’ Psychosocial Perception
The Influence of Usage Situation and Discount Levels of Mobile Coupons on Consumers’ Psychosocial Perception
2018
Sung-Min Jung
김경은
Keywords:
Psychosocial
Perception
Psychology
Impression management
Self-monitoring
Applied psychology
Correction
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