Status Quo, Problem and Proposition of Study on Online Shopping Distrust

With a overview of recent ten-year overseas related literature on the e-commerce distrust, especially on online shopping distrust, the paper thinks that It is become a top priority to scientific, systematic studies on online purchase distrust, the work not only will make up the limitations of the study for neglecting the distrust on e-commerce trust, and reducing the risk of their outcomes application, enriching existing system in knowledge, but also to provide theoretical guidance for China's e-commerce operators to build effectively an important mechanism to eliminate distrust, so as to promote China's e-commerce faster and better development, and found that there are many problem for research on e-commerce distrust, especially being lack of an unified ", "rational and nomological framework on the online shopping distrust.