Beyond “Industry 4.0”: “B2B” platforms as an alternative path towards the digital transformation of manufacturing and work

The “Industry 4.0” paradigm is present in the strategy of governments, employers' associations and trade union federations. Revisiting Piore and Sabel's classic study on flexible specialisation, we criticise the one-sidedness and narrowness inherent in the discourse of Industry 4.0, to which we counter empirical analyses on decentralised factory networks. Contrary to the prevailing stylised account, flexibility is facilitated by “B2B” platforms that link manufacturers and customers – a model that relies more on the versatility of decentralised manufacturing networks than on sophisticated production technology. The effects on labour are ambivalent, as they involve both potential for a small-scale, skilled-labour-intensive manufacturing paradigm, and dangers arising from competitive pressure for cost reduction. In sum, our aim is to offer theoretical and empirical evidence for understanding changes in digitised manufacturing and to highlight the approach of “B2B” networks and platforms in the debate on the transformation of manufacturing and industrial work.