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The Effects of Ski Resort Reputation and Reference Group on the Follow-up Consumption in Ski Club Members
The Effects of Ski Resort Reputation and Reference Group on the Follow-up Consumption in Ski Club Members
2021
Jin Kook Kim
Nam Seo Ul Dae Hak Gyo Seu Po Cheu Geon Gang Gwan Ri Hak Gwa Gyeom Im Gyo Su
Sung-Chul Yang
Keywords:
Reputation
ski resort
Reference group
Business
Advertising
Club
Correction
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