A Novel Collaborative Management Theory based Shipping and Forwarder Management Platform

Shipping and forwarder management platform is not only an important platform for shipping companies to operate business, but also a technical guarantee for service efficiency improvement. In order to solve current realistic problem such as low-efficiency in resource allocation, difficulty in head-office management, and inaccuracy and delay of data sharing, a shipping and forwarder management platform (SFMP) fitting for international container shipping logistical companies based on collaborative management theory is proposed. People collaboration, information collaboration, process collaboration and application collaboration are core of management platform. This paper proposes an effective collaborative management theory for shipping industry and presents how to constructed a comprehensive systematic management platform covering shipping business and forwarder business. Case study has proved that the proposed platform could improve 10%-25% operation efficiency, enhance collaborate level and strengthen shipping companies’ competitiveness in global market