El uso de las Fintech por la Generación Millenial en México

The Fintech sector in Mexico has gained great relevance, this sector has shown an important 14% growth during 2019, with 660 companies and the generation of 60,000 job positions. This research aims to analyze the adoption of Fintech by the Millennials generation in the State of San Luis Potosi, Mexico. A convenience sample of 90 people was composed, their age range is between 20 and 50 years. A 30 question instrument related to the knowledge, use and management of Fintech was applied. The study is exploratory and a quantitative-correlational approach is adopted. The results show that Millennials adopt these technologies to a greater extent; one of the determining factors being the affordable cost compared to traditional banking. Respondents exhibit a preference for technological platforms to carry out their financial operations, instead of going to a bank branch.