Vehicle control unit / vehicle control device

A vehicle control apparatus / vehicle control device (10) is provided with a vehicle speed detecting unit (26) that detects a vehicle speed of the own vehicle (12) of a driver, and an automatic brake control unit / brake control unit (56) provided that is configured to an automatic brake control process / execute brake control process, to cause that a braking force automatically on wheels (14) is generated, without reliance on a braking operation when the vehicle is involved in a collision. The automatic brake control unit / brake control unit (56) makes the braking force on the wheels (14) smaller as the vehicle speed after the vehicle collision is greater.