Denomination of origin ‘Café del Huila’ and dynamics of coffee growing in Colombia

The state of Huila in Colombia has a Geographical Indication –IG through the denomination of origin - DO ‘Cafe del Huila’. Although these protection strategies have been promoted, no concrete studies have been reported on aspects of their implementation in the coffee agribusiness. The main goal of this research was to study the coffee with the denomination of origin ‘Cafe del Huila’ from 2010 to the present, through economic and performance indicators, seeking to identify the main impacts in this sector of agriculture. The research was carried out in two stages: In stage I - an analysis of the area indicators and coffee production in Colombia and an analysis of the performance of coffee growing in the state of Huila related to; municipalities, producers, farms and area. In stage II - the characterization of the denomination of origin was carried out in accordance with the methodology proposed by FAO (2018) and analysis of its implementation. The coffee agribusiness in Colombia showed variable dynamics in the different regions of the country, with a tendency to decrease the planted area and variability of production. The state of Huila showed significant growth both in the area planted and in production, which place it as one of the main coffee producers in the country. However, this sector presents few indicators of impact on the implementation of the geographical indication through the appellation of origin. Key words: Intellectual property; Agribusiness; Distinctive characteristic; Coffee quality.