Impact of process technology on manufacturing outputs in an Indian packaging product manufacturing company: A case study

The need for manufacturing strategy is driven by varying customer demand; global competition; and rapidly advancing technology, equipment, and manufacturing methods. Decisions in process technology improve manufacturing outputs (Miltenburg, 2008). It is necessary to understand the implications of process technology for manufacturing cost, quality, delivery, flexibility, performance, and innovativeness to develop successful manufacturing strategy. This case study assesses process technology decisions compared with the competition in a packaging product manufacturing company in India.