Study of Green Supply Chain Management Practices and its impact on Chemical Industries

Supply chain management is about minimizing or optimizing operation to maximize the efficiency of an organization. The effective Supply Chain Management delivers product or services quickly, at lower cost without any quality compromise. In Green Supply Chain Management, the word Green means greening the process of procurement, manufacturing, storage, distribution and reverse logistics (Source – Proceedings of the International Multi-Conference 2010, Hong Kong). The importance of green supply chain management is to optimize and reduce waste which could be in the form of solid waste, emissions, energy and chemical/hazardous liquids. These days the concerns to producers or manufacturer are coming from various issues relating to Environment like different directives or legislation from consumer or end user in many countries. Purpose: The objective of this study is to understand Green Supply Chain Management practices implementation in Chemical Industries in India. The other objective is to study and understand the effect of Green Supply Chain Management Practices on Chemical Industry’s performance. The third objective is to understand the impact of PESTEL (Political, Environmental, Social, Technological, and Economical and Legal) on implementation of GSCMP. The last objective for the study is to understand the role of Institutional pressure, Green Innovations on Organizations performance. Methodology: Data will be collected through a survey method within Chemical Industries in India and would be based on structured questionnaire. Chemical industry in India will be taken for study. Total 80 Supply Chain personnel will be interviewed. The sample is adequate as it represents 10% of the total chemical industries as ten percent of the total industries sample is adequate as per Hair et al.(2005), Umasekaran (2006). Expected Results: The importance of green supply chain management practices on Indian chemical industry’s performance taking into account the test method. The institutional pressure plays moderated effect between performance of an organization and Green supply chain management. It is also observed that the technology of greening has mediating outcome between performance of an organization and green supply chain management practices.