Embedded but Not Asleep: Entrepreneurship and Family Business Research in the 21st Century
2020
This article offers a socio-historical view of how families make a living and contribute to
business formation. In particular, we present an excursus of family changes – decline of the
corporate family, higher occupational opportunities for women, decline of multigenerational
families, growing proportion of never-married adults – and suggest the family embeddedness
perspective as the most appropriate to overrule old-fashioned conceptualizations of families in
family business studies. We outline the genesis of the family embeddedness perspective on
entrepreneurship, and perform a systematic analysis of the literature that has cited the seminal piece
by Aldrich and Cliff (2003). We present how this perspective has been used in entrepreneurship and
family business research and highlight the untapped opportunities to further work on family
business by placing the family as the core concept. Finally, we offer empirical and theoretical
directions, rooted in the family embeddedness perspective on entrepreneurship, to move the family
business literature forward.
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