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Vitalization of EEG according Fear, Humor, Sex appeal in Advertising and the Relation to EEG with Recall about Advertising
Vitalization of EEG according Fear, Humor, Sex appeal in Advertising and the Relation to EEG with Recall about Advertising
2014
Lee Si-Hoon
Jooah Ahn
Chung il hyoung
Koanghyub Kim
Keywords:
Sexual attraction
Electroencephalography
Advertising
Social psychology
Recall
Psychology
Correction
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