The Three Time Frames in Corporate Organisation and Management

This article shows how it is possible to understand the managerial, commercial, moral and strategic norms that hold sway over corporate and individual destinies by simply repositioning them in their specific time frame. The three time frames put forward, the time of an eternal present, the time of a discontinuous future and continuous, emergent time, have been analysed over the last 20 years through the author’s ‘grounded theory’.