Manifesto for filmmaking as organisational research

This article is an effort to build a manifesto for the academic acceptability of filmmaking as organisational research. While a film does not offer an argument with premises to reach a conclusion, it does accomplish its own distinctive manifestation of research as a performance of thought. Drawing on experience of academic film projects, we promote the idea of using filmmaking not only to convey research ideas but also to communicate the full sensory variety of organisational life. Finally, we see film as a powerful and valid feature of academic research output, providing opportunities for scholars to convey understanding to a broader public than the academy alone.