Research on Animation Design of Mobile App Interaction Interface Based on User Experience in Mobile Internet

With the continuous development of APP in the business environment, the design strategy ofuser experience is constantly changing. The maturity and promotion of network and thedevelopment of hardware technology such as mobile devices have increased the customergroups of various mobile terminals. As a new media, mobile devices play an important role inhuman life. App is the expansion of mobile device functions, which attracts the attention ofusers. App interactive interface animation design has great advantages. It is interactive andexperiential, and more in line with human emotional design. Based on user experience, thispaper focuses on the design of APP interactive interface animation.