Research and Practice of Cultural Heritage Promotion: The Case Study of Value Add Application for Folklore Artifacts

Preservation and application of cultural heritage are significant work in Cultural and Creative Industry. The paper presents the value add application for folklore artifacts and folklore digital contents which not only are useful for business operation but also for people's thorough understanding about folklore artifacts. Firstly, we focused on physical environment quality to evaluate the value-add application with regards to applying bamboo weaving artifacts combined with flower arrangement in interior decoration of restaurants. Secondly, our team complete a folklore pictures post card system of text-overlaid image compositions. The study showed that each case have got highly satisfaction from customers and users.