Self-regulation of unhealthy food marketing to children is a failure, so where to now?

Penny Love1,∗, Anne Romanus1, Jill Whelan1, Erin Smith1, Kristy Bolton2, Tahna Pettman3, Rebecca Armstrong3, Tim Gill 4, Steven Allender2, Elizabeth Waters 3, John Coveney5, Boyd Swinburn6 1 CO-OPS Collaboration, Population Health Strategic Research Centre, Deakin University, Geelong, VIC, Australia 2WHO-Collaborating Centre for Obesity Prevention, Deakin University, Geelong, VIC, Australia 3 The McCaughey VicHealth Centre for Community Wellbeing, School of Population Health, University of Melbourne, Melbourne, VIC, Australia 4 Boden Institute of Obesity, Nutrition, Exercise and Eating Disorders, University of Sydney, Sydney, NSW, Australia 5 School of Medicine, Flinders University, Adelaide, SA, Australia 6 Nutrition and Global Health, University of Auckland, Auckland, New Zealand