레저스포츠 참가자의 여가촉진이 몰입경험, 감정적 충성도 및 참여 후 행동에 미치는 영향

This study is to verify the effects of the leisure facilitators on flow experience, affective loyalty and post-participation behavior for continuous participants in leisure sports. 314 leisure sports participants were selected from Gyeonggi, Chungbuk and Jeonbuk provinces as the subjects using purposive sampling method. The collected data were collected through the self-administrated questionaires from previous study, and was the analyzed by frequency analysis, confirmatory factor analysis, reliability analysis, correlation analysis, and structure equation modelling analysis using SPSS WIN18.0 and AMOS 8.0. The results are as described below; First, the leisure facilitators had a significant positive influence on flow experience. Second, the flow experience had a significant positive influence on affective loyalty. Third, the flow experience had a significant positive influence on post-participation behaviors.