Maximizing the imaging center revenue cycle: the billing process.

: For decades, ultrasound has served as an easy-to-use, noninvasive imaging specialty that yielded results both immediately and cost effectively. In the past, medical imaging technology developers focused solely on building ultrasound systems that delivered excellent images. However, over the last decade, as patient and clinical needs evolved, medical imaging manufacturers found themselves adjusting quickly to build systems to meet new market demands. This shift has spurred tremendous technological advancements and enhanced ultrasound's role in the clinical management of a wide range of disease states, including obesity, diabetes, and breast cancer. Ultrasound has become a leader in delivering ergonomically technologies that take into account the needs of clinicians, making this modality one of the most accommodating when it comes to ensuring the long-term safety of today's sonographer.