Making knowledge workers more creative

OVERVIEW:The knowledge management process is increasingly seen as a key to organizational creativity and innovation. The evolving global business environment necessitates that organizations shift from a rigid, standardized competitive approach to a more flexible mobilization of human resources located both inside and outside the company. This can be aided by recognizing knowledge worker capabilities as a hierarchy from acquired knowledge to more complex unique and creative knowledge. Competitive advantage can be gained by moving individual and cumulative capabilities higher on this pyramid.