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By the Power of Social Media… I have the Power! A Critical Review of Consumer Empowerment in the Social Media Era
By the Power of Social Media… I have the Power! A Critical Review of Consumer Empowerment in the Social Media Era
2013
dem Esche vor
Jonas
Labrecque
I. Lauren
Mathwick
Charla.
Novak
P. Thomas
Hofacker
F. Charles
Keywords:
Social media
Public relations
Socioeconomics
Empowerment
Political science
consumer empowerment
Correction
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