Applications of titanium to consumers' products and their associated strategy

For these 10 years, the market of titanium has steadily grown and we now find titanium increasingly used in various application fields. Particularly for consumer products, the increasing number of titanium products has created new repeatable demands. This shift to titanium from other materials in these products for civilian applications could be said that titanium may be used for many applications in other markets as well as that for consumer products. Herein, the market of titanium in consumer products field is outlined and at the same time, this paper presents the problematic issues and their resolution with regard to titanium in its use for the purpose of expanding the use of titanium. Indeed, it is hoped that such discussion will result in customer success in their efforts to develop new products that employ the unique qualities of titanium.