The practice and application of enterprise' s network public relations
2005
The development of information technology has been pushing the reform of enterprise administration approach . As the main element in enterprise' s cyber marketing activies, network public relations plays a very important role in the process of realizing the enterprise s marketing goal. This paper will analyze the advantage of the enterprise' s network public relations by combining practical situation.
Keywords:
- Enterprise life cycle
- Enterprise information system
- Integrated enterprise modeling
- Enterprise planning system
- Enterprise systems engineering
- Public relations
- Enterprise architecture management
- Enterprise integration
- Enterprise software
- Business
- Knowledge management
- Enterprise architecture
- Enterprise private network
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