Six Characteristics of Nutrition Education Videos That Support Learning and Motivation to Learn

Abstract Objective To identify characteristics in nutrition education video vignettes that support learning and motivation to learn about feeding children. Methods Nine focus group interviews were conducted with child care providers in child care settings from 4 states in the western United States: California, Idaho, Oregon, and Washington. At each focus group interview, 3-8 participants (n = 37) viewed video vignettes and participated in a facilitated focus group discussion that was audiorecorded, transcribed, and analyzed. Results Primary characteristics of video vignettes child care providers perceived as supporting learning and motivation to learn about feeding young children were identified: (1) use real scenarios; (2) provide short segments; (3) present simple, single messages; (4) convey a skill-in-action; (5) develop the videos so participants can relate to the settings; and (6) support participants' ability to conceptualize the information. Conclusions and Implications These 6 characteristics can be used by nutrition educators in selecting and developing videos in nutrition education.