Humanizar usuários de crack na pesquisa. Considerações sobre a Cracolândia

This article is based on ethnographic research that has developed in the Sao Paulo region known as Cracolândia. Ethnographic accounts are added to the portion of academic literature on the subject, some news in the media and excerpts from conversations with visitors from that specific part of the neighborhood of Luz. Through them, we seek to make sense of a more human picture of the place and the people who have found a way of life there. We have come to know that people who use crack in that context cannot be scaled solely by their drug use; and that even Cracolândia can be perceived and experienced as a place full of joy and humanity, despite the moral panic surrounding crack.