A study on value chain in a ubiquitous computing environment

As we enter the 21st century, the term “ubiquitous computing” is emerging. The emerging benefits of “ubiquitous computing” have the potential of fundamentally altering the way we live and work. Most companies are in business to win, and outperform their competitors. They adopt new technologies to fend off new competitors, reinforce an exciting competitive advantage, leapfrog competitors, or just to make money in new markets. Performance is critical. Only recently have companies been in a better position to comprehend how to use new technology such as ubiquitous computing. So now, too many companies are interested in using ubiquitous computing. Our research includes the following: First, we used previous research about the definition of business models and characteristics of ubiquitous computing. Second, we analyzed value chains for ubiquitous computing. Finally, we suggest a new value chain considering ubiquitous computing environment.