Partidos o candidatos-coyunturas; patrones espaciotemporales del voto mexicano 1994-2015

For some years, the Michigan model has been in dispute with the theory of cognitive mobilization. First, the political party is seen as the determinant to emit the electoral vote; The second, to the evaluation of candidates and conjunctures. The electoral results from 1994-2015 were analyzed, from these two theoretical perspectives. It was expected that the electoral results of legislative votes —where, the party would be the only guide for the voter— would work as the Michigan model assumes and for it to be stable in time and space. Also, that the executive elections were irregular, being more susceptible to individualist cognitive mobilization. The opposite was found: the presence of executive candidates makes the electoral results more homogeneous, which seems to suggest that party and cognitive mobilization might not be antagonistic, but, in some way, part of the same mechanism.