¿Cómo son las mujeres que lideran Pymes? Un estudio aplicado en Costa Rica

This study is an analysis of the characteristics of Costar Rican female entrepreneurs and their businesses. The aim is to provide insight and make proposals to support this economic sector. The method involves a quantitative approach based on the data in the second national report by the Observatory of Costa Rican SMEs. It also includes a qualitative approach: Key Informant Interviews. The results show that women start businesses between 35 and 49 years of age, mainly motivated by the idea of independence. Most of them have higher educational level and most of their businesses are conducted in the service sector. Their market share in the formal SMEs in the country is 16.98%. The main challenges they face are leadership and empowerment, as well as their roles in society. The authors recommend the implementation of educational programs that promote empowerment and businesses development support programs.