Toward an electronic marketplace for higher education

The availability of digital content has created opportunities for universities and publishers to improve the marketplace. Google lets users search a world of information in a second, and Amazon promotes a user community by publishing users' product evaluations and recommendations. These models motivate an education electronic marketplace (ede-marketplace) as well as reshape how academic institutions view information discovery, evaluation, and acquisition. A case study of a MERLOT-IBM prototype shows framework for the secure creation, management, and delivery of digital content for education and offers insights into service requirements.