Expanding the donor base in higher education : engaging non-traditional donors

Chapter 1: Introduction Racial Minorities Chapter 2: Engaging and Soliciting African American Alumni - Marybeth Gasman &Nelson Bowman Chapter 3: An approach to engaging Latina/o alumni in giving initiatives: Madrinas y padrinos - Jose A. Cabrales Chapter 4: Chinese American philanthropy: Cultural contexts behind major gifts in higher education - Kozue Tsunoda Other Alumni Constituencies Chapter 5: Women as a Donor Group to Higher education - Sara Kaiser & Amy Wells Dolan Chapter 6: Alumni Giving in the LGBTQ Communities: Queering Philanthropy - Jason C. Garvey & Noah D. Drezner Chapter 7: Fundraising from doctoral alumni: Going beyond the bachelor's - Anita Mastroieni Chapter 8: Examining Young Alumni Giving Behavior: Every Dollar Matters- Meredith Billings On Campus Constituencies & Future Donors Chapter 9: Faculty and Staff as Prospects and Donors: Giving on Campus - Genevieve G. Shaker Chapter 10: Building a Culture of Student Philanthropy - Lori A. Hurvitz Chapter 11: The Influence of Sorority and Fraternity Involvement on Future Giving - Ryan E. Merkel Chapter 12: Fostering Student Affairs and Institutional Advancement Partnerships - Michael Puma Chapter 13: Creating an Engagement Model of Advancement for Young Alumni - Luke Greeley Author Biographies