VALOR ACTUAL NETO Y TASA INTERNA DE RETORNO COMO PARÁMETROS DE EVALUACIÓN DE LAS INVERSIONES

Every investment is accompanied by yields, which can be measured by using appropriate tools for this purpose, the best known being the "Net Present Value" (NPV) and "The Internal Rate of Return" (IRR). The main reason for evaluating the profitability of an investment, be it private or social, must be determined in advance if it will generate profits for investors at the end of a certain predefined horizon of time. Both tools are reliable but in the event of a doubt, the VAN will be chosen. This paper aims to evaluate the profitability of the production of cocoa paste in the province of Guayas, Canton Naranjito, parish "Roberto Astudillo" in the Republic of Ecuador, according to the initial investment introduced in the production. These are small companies, many of them familiar and of cultural and social importance. To achieve this objective, the NPV and the IRR of these companies will be calculated and the future financial behavior will be forecast. KEYWORDS : Net Present Value, Internal Rate of Return, forecasting, interpolation, extrapolation MSC : 91G60, 91B82, 97M30