French luxury companies: Challenge to design E-Commerce without affecting their brand image

Paul Lassalle,Clément Lemaire

French luxury companies: Challenge to design E-Commerce without affecting their brand image

2010

Paul Lassalle
Clément Lemaire

Title: French luxury companies: Challenge to do E-Commerce withoutaffecting their brand image Authors: Clement LEMAIRE and Paul LASSALLE Supervisor: Jean-Charles Languilaire Level: Bachelor Thesis ...

Keywords:

Marketing
Management
Supervisor
E-commerce
Bachelor
Political science
Brand awareness
Reputation
Web application security
Marketing mix
Explication
Payment

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