연구논문(硏究論文): 실버타운 서비스 질이 급식만족에 미치는 영향 연구

The purpose of this study is to investigate the relationship between Silver Town service quality and food service satisfaction. Two hundred and five questionnaires from the residents of Silver Towns in Seoul and Kyonggi Province, were utilized to study the relationship between research constructs. SPSS Win 10.0 was employed to analyze the unidimensionality of research concepts and reliability test, and the proposed hypothetical model was validated by using multiple regression analyses. Three underlying dimensions of Silver Town service quality were identified from 9 variables; services for seniors, personal services, physical services. And two underlying dimensions of food service satisfaction were identified from 10 variables; food service satisfaction and satisfaction for food. Multiple regression analyses were adopted to test the proposed hypothesis. All the three factors of Silver Town service quality showed positive effects on both food service satisfaction and satisfaction for food. And the managerial implications of these results for Silver Town service quality are examined.