Business day session 100 - Competitive strategies for the electronics industry

Competing in today's economy requires close examination of current business practices and careful strategies for moving into the future. This session will examine key areas for establishing competitive edge: globalization, patents and intellectual property management, and strategic marketing. The talks will cover a broad spectrum of approaches applicable to design, EDA, and IP-based companies. Conclusions will be drawn about which methods will be most successful for moving into the next era of electronics. The final portion of the session is devoted to discussion, debate, and Q&A.