The Use of a Cartoon Rating Scale as a Measure for the Humor Construct

Abstract A new scale based on the rating of newspaper cartoons was administered to 129 White South Africans, after which a statistical analysis indicated high reliability for the instrument. A principal components analysis yielded seven factors, one of which appeared to relate to family relationships and the derision or misfortune of one of its members. Although there was a significant and positive link between chronological age and funniness ratings, no valid relations were found with other life measures or with scores on three other humor scales.