Application of A Bayesian Network-learning Algorithm in Telecom CRM

Customer missing is a challenge to every communication company.With the gradually satuation of its market,decreasing customer missing becomes an important part of enterprise strategic development.The core of data mining is that it can predict the future develop trend by history data,so the appliaction of data mining can give alert to the staff before customer missing.This paper gives a schema of the forecasting analysis of customer missing by explaining the business requirement of customer missing and the technical of data mining.