A Consistency Analysis of LCA Based Communication and Stakeholders Needs to Improve the Dialogue on New Electric Vehicle

The launch of new technologies such as electric vehicles will be a major change on several levels such as new business models and possible changes of consumer’s habits. The results of the life cycle assessment (LCA) are key as they will be used for decision support for governmental policies, for vehicle design, and finally to disclose environmental data to specific stakeholders around the world. It was clear that only a multidisciplinary approach could open a successful way in this work. A new methodology is proposed, by crossing the capability of understanding and action, through the human development index and level of awareness by using the environmental performance index. Based on these indexes it is possible to assess the "eco-maturity" level of many countries. Main stakeholder needs in environmental information are then screened. The various life cycle based communication are analysed on four axes, feasibility, life cycle coverage, ability to help the decision and finally educate the consumer. An example is calculated to show concrete facts and the LCA communication strategy wheel is created to determine the right effort to provide, toward the right target, in the most efficient way.