The data-pushing of vehicle cloud platform, treating method and apparatus

This application involves a kind of data-pushing of vehicle cloud platform, treating method and apparatus, the data push method of vehicle cloud platform includes：Obtain the vehicle user intermediate data from the privately owned cloud platform of vehicle；The vehicle user intermediate data is to be handled to obtain to vehicle user data corresponding with user identifier in the privately owned cloud platform of the vehicle；Obtain the vehicle user behavioral data corresponding with the user identifier by the publicly-owned cloud platform acquisition of vehicle；According to the vehicle user intermediate data and the vehicle user behavioral data, vehicle user portrait label corresponding with the user identifier is generated；When vehicle user portrait label meets the corresponding vehicle user portrait label condition of the data wait push, the data are pushed to the corresponding terminal of the user identifier.The integration of content may be implemented in scheme provided by the present application.