Gestión estratégica: filosofía empresarial para la generación de valor

2020 
This work is the product of the papers presented at the V International Congress on Sustainability, Competitiveness and Management in Organizations (CISCGO), under the slogan: "Strategic management: promoter of sustainability to shared value" held from October 03 to 05 2019 in the city of Mazatlan, Sinaloa, Mexico. The main objective of this congress was to contribute to the analysis and reflection on sustainability, competitiveness, and organizational management.This fifth edition confirms that the CISCGO is an academic setting in which alternative solutions are discussed, analyzed, and proposed for the problems faced by organizations interested in being competitive and developing strategies. These proposals were developed taking into account the social, environmental, and economic dimensions, which allows creating a space for reflection around the advances and new ways of understanding the competitive and sustainable development of organizations based on successful experiences at the local level. National and international.
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