Newspaper Video Content: Genres and Editorial Formats in Spain

Newspaper websites and online only news operations deliver an increasingly varied and comprehensive offer of original audiovisual content. In Spain, they cover current affairs and niche interests, complementing the video reports supplied by news agencies. The spoken word is a primary mode of expression, in the form of dialogues (interviews and debates) and speeches (comments and analyses), but more complex and visually appealing formats have been developed. There is a challenge to organise these packages and programmes in order to facilitate access and retrieval, which may help to improve user experience, and to maximise long-term consumption and value.