A Novel Image Steganography Technique for Secured Online Transaction Using DWT and Visual Cryptography

Online payment eco system is the main target especially for cyber frauds. Therefore end to end encryption is very much needed in order to maintain the integrity of secret information related to transactions carried online. With access to payment related sensitive information, which enables lot of money transactions every day, the payment infrastructure is a major target for hackers. The proposed system highlights, an ideal approach for secure online transaction for fund transfer with a unique combination of visual cryptography and Haar based discrete wavelet transform steganography technique. This combination of data hiding technique reduces the amount of information shared between consumer and online merchant needed for successful online transaction along with providing enhanced security to customer's account details and thereby increasing customer's confidence preventing "Identity theft" and "Phishing". To evaluate the effectiveness of proposed algorithm Root mean square error, Peak signal to noise ratio have been used as evaluation parameters