Wall Street to Main Street: Charles Merrill and Middle-Class Investors
1997
Introduction 1. The return to Wall Street 2. Growing up in Florida 3. A Northern education 4. The lure of New York 5. Off to a flying start 6. The booming twenties 7. The Safeway decade 8. Reform on Wall Street 9. Third career: new strategies on Wall Street 10. Testing new strategies: the war years 11. Sharing power with Win Smith 12. The postwar years, 1945-50 13. Last years at the helm, 1951-56 14. Merrill's legacy Epilogue: Merrill Lynch in the 1990s Appendix Bibliography Index.
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